According to the analysis of “Boomerang”, an e-mail application, states that different e-mail ending signatures will produce different response rates. The analysis finds that showing gratitude is the best way to end an e-mail, and the most effective ending is “thanks in advance”.
Boomerang collected more than 350,000 e-mails, most of which were related to people asking for help or suggestions and would like to receive a reply.
The following are the eight most common e-mail signatures, all appearing more than 1000 times, after comparing the relevant response rates at the end of each discovery are as follows:
- “Thanks in advance” has response rate of 65.7%
- “Thanks” has response rate of 63%
- “Thank you” has response rate of 57.9%
- “Cheers” has response rate of 54.4%
- “Kind regards” has reply rate of 53.9%
- “Regards” has reply rate of 53.5%
- “Best regards” has reply rate of 52.9%
- “Best” has response rate of 51.2%
- The average response rate for all emails is 47.5%
In addition, according to a 2010 study by Adam Grant and Francesca Gino, published in the American Psychological Association, found that when a professor receives a student’s email request to write a recommendation letter, if the content ends with “Thanks so much! I Am really grateful ” or similar message, the opportunity to receive reply is double than the other greetings.
Interestingly, there are three different business etiquette experts once said that “Best” is the most appropriate way to end an e-mail, one of them even pointed out that “Thanks” is the most annoying and imperative. The claims of these experts are clearly incompatible with the facts.
Conclusion: If you want to improve your e-mail response rate, add more “thanks” is absolutely harmless. Thank you for reading this article!